Exhibition Stand Builder in Sweden
Custom exhibition stands for Stockholmsmässan, Svenska Mässan in Gothenburg and Elmia in Jönköping – designed in Istanbul, built in our own workshop and planned to Swedish venue rules.
Building an exhibition stand in Sweden: venues and rules
Sweden's main exhibition venues are Stockholmsmässan in Stockholm, Svenska Mässan in Gothenburg and Elmia in Jönköping. Stockholmsmässan and Svenska Mässan review stands above 2.5 m, limit two-storey stands to 5 m with the upper floor at most 50% of the ground floor, and reserve hall electrics and rigging for their own designated staff. VAV Grup designs and builds custom stands in Istanbul to these rules.
- Service area
- Sweden
- Proposal
- Project-specific scope and quotation
- Production
- Own factory, Istanbul
- Installation
- Coordinated local installation
- Main venues
- Stockholmsmässan, Svenska Mässan (Gothenburg), Elmia (Jönköping)
Local Exhibition Market Intelligence
Sweden's fair calendar runs through Stockholmsmässan (70,000 m² exhibition area), Svenska Mässan in Gothenburg and Elmia in Jönköping. Key B2B events include Stockholm Furniture Fair (biennial from 2027), Formex, Nordbygg, Elfack, Scanpack and Elmia Subcontractor. Both big venues review anything above 2.5 m and cap two-storey stands at 5 m, with the upper deck at most 50% of the ground floor.
Key Exhibition Cities
- Stockholm
- Gothenburg
- Jönköping
Major Trade Venues
- Stockholmsmässan
- Svenska Mässan (Gothenburg)
- Elmia (Jönköping)
Exhibition Preparation Checklist
- Stockholmsmässan and Svenska Mässan: standard height 2.5 m; two-storey stands max 5 m with the upper deck at most 50% of the ground floor.
- Stockholmsmässan: two-storey stands need a written application with drawing 4 weeks before; walls and ceilings B-s1,d0 or flame-retardant; covered areas over 30 m² need sprinklers or a fire guard.
- Hall electrical connections and any rigging are done by the venues' designated staff; Svenska Mässan ceiling points take max 50 kg.
- Ship stand materials from Türkiye with an A.TR certificate (EU–Türkiye customs union).
Exhibiting in Sweden: venues, fairs and stand rules
Short answer: Sweden's main exhibition venues are Stockholmsmässan in Stockholm, Svenska Mässan in Gothenburg and Elmia in Jönköping. Stockholmsmässan and Svenska Mässan review stands above 2.5 m, limit two-storey stands to 5 m with the upper floor at most 50% of the ground floor, and reserve hall electrics and rigging for their own designated staff. VAV Grup designs and builds custom stands in Istanbul to these rules.
Main exhibition venues in Sweden
| Venue | City | Operator | Indoor space (official figure) |
|---|---|---|---|
| Stockholmsmässan | Stockholm (Älvsjö) | Stockholmsmässan | 70,000 m² total exhibition area |
| Svenska Mässan | Gothenburg | Svenska Mässan Gothia Towers AB | 180,000 m² total site (exhibition-only figure not published) |
| Elmia | Jönköping | Elmia | Not published |
International B2B trade fairs in Sweden (next editions)
| Fair | Sector | Venue | Next edition | Frequency |
|---|---|---|---|---|
| Formex | Interior & design | Stockholmsmässan | 19–21 Jan 2027 | Twice a year |
| Stockholm Furniture Fair | Furniture & design | Stockholmsmässan | 9–12 Feb 2027 | Biennial from 2027 |
| Elfack | Electrical installation | Svenska Mässan | 11–14 May 2027 | — |
| Scanpack | Packaging | Svenska Mässan | 26–29 Oct 2027 | — |
| Elmia Subcontractor | Manufacturing & subcontracting | Elmia, Jönköping | 10–12 Nov 2026 | Annual |
| Nordbygg | Construction | Stockholmsmässan | 25–28 Apr 2028 | Every two years |
Dates as published by the organisers, checked 26 September 2026. Always confirm on the official show website before booking.
Venue rules that shape your stand design in Sweden
Custom stands fail approval most often on height, fire class of materials, rigging and electrics. These are the rules the venues publish:
Stockholmsmässan
- Everything above 2.5 m is reviewed; apply with a dimensioned drawing through the Exhibitor Portal.
- Two-storey stands: written application with drawing 4 weeks before the event; max 5 m high; upper level max 50% of the ground level; at least 10 m between two-storey stands.
- Walls and ceilings flame-retardant or B-s1,d0; textiles fire-impregnated; covered structures over 30 m² need sprinklers or a fire guard.
- Connections to the hall's fixed installations by Stockholmsmässan's authorised partner; work affecting the building only by staff the venue designates.
Source: Stockholmsmässan – Generella regler
Svenska Mässan, Gothenburg
- Standard maximum height 2.5 m; higher builds must be notified to neighbouring stands and the sales team 6 weeks ahead.
- Materials not more flammable than wood; textiles fire-impregnated.
- Connections above 63 A by venue-designated staff; ceiling points max 50 kg each.
- Two-storey stands: written approval, max 5 m, upper deck max 50% of the ground floor.
Source: Svenska Mässan – Safety and Technical Regulations
Rules can differ per show: the organiser's exhibitor manual for your fair always takes precedence. We read that manual before the first design sketch, not after.
Shipping a stand from Istanbul to Sweden
Customs framework: Türkiye and the EU have been in a customs union for industrial goods since 31 December 1995 (Decision 1/95). Stand materials made in Istanbul therefore move into Sweden without customs duty when they travel with an A.TR movement certificate. Since 8 July 2024 EU member states accept A.TR certificates issued electronically with a QR code. (European Commission – EU–Türkiye trade; European Commission – electronic A.TR (2024))
Exhibits that go back home: Products you display and take back to Türkiye can travel on an ATA Carnet (temporary admission for goods at fairs and exhibitions). Consumables and stand parts that stay or are used up on site cannot go on a carnet; they are declared separately. We confirm the right document set with the customs broker for each shipment. (TOBB – ATA Carnet FAQ; EU Access2Markets – ATA Carnet)
Planning timeline for a custom stand in Sweden
- 16–12 weeks before: book space, send us the floor plan and stand number; we propose a design and budget.
- 12–8 weeks before: final design, structural details for double-deck or rigged elements, material list with fire certificates.
- Drawing deadline (set by the venue/organiser – see the rules above): submit stand drawings for approval; order electricity, rigging and other venue-reserved services.
- 4–2 weeks before: production and pre-assembly in our Istanbul factory, then road or sea freight with the customs documents.
- Build-up days: installation, electrical connection by the venue's contractor, final check with you before opening.
- After the show: dismantling, return shipment or storage of reusable parts.
How VAV Grup delivers stands here
We are an independent stand contractor, not an official venue supplier. Your stand is designed and manufactured in Europe – in our factory on the European side of Istanbul – and shipped to Sweden; on site, installation is coordinated with the services the venue reserves for itself (mains electricity, rigging, sometimes floor plans). One project lead keeps the drawings, material certificates, transport and build-up schedule in one plan. Send the fair name, hall and stand number, stand size and deadline and we reply with a project-specific scope and quotation.
Facts on this page were checked against the official venue, organiser and government sources linked above on 26 September 2026. Figures are the venues' own; we do not claim past projects at every venue listed.
Our Key Services in Sweden
Custom Exhibition Stand Design
Tailor-made booth environments designed around your brand, products and visitor flow.
Exhibition Stand Construction
State-of-the-art timber, metal, and glass construction with turnkey handovers.
Country Pavilion Contractor
Turnkey national pavilions hosting exporters with unified premium branding.
Modular Exhibition Booths
Sustainable, reusable, and elegant aluminum and fabric frame solutions.
Why Work With VAV Grup in Sweden?
Turnkey Delivery
From 3D design and in-house manufacturing to logistics, venue approvals, and final dismantle. We handle everything.
Deadline-Controlled Planning
Milestones, transport windows and venue build-up slots are coordinated around the confirmed show schedule.
Venue Compliance
Required technical files, material certificates and venue submissions are coordinated according to the confirmed project scope.
Trusted by Global Brands Exhibiting in Sweden
Building custom stands at the world’s leading trade shows
VAV Grup by the Numbers
6,000 m²
Production facility, Ikitelli OSB, Istanbul
Hannover
Local base: storage, quality checks, on-site support
Sharjah
Contracted partner production facility (UAE)
Independent
Stand contractor working to organiser rules
Ready for a Quote?
Share your fair name, stand size, city/country and deadline. We will review your brief and respond with the fastest possible next step. Direct manufacturing, European project delivery, and coordinated local installation.
Frequently Asked Questions
Start Your Stand ProjectProject Brief
Share the show, city and stand size so we can define the right project scope.